Key Takeaways
- Start with the free check unless you already know the answer. It costs $0, it runs as soon as you ask for it, and it tells you whether you have a visibility problem at all. Paying to discover you are already being named is the most avoidable spend here.
- Buy the audit when you know you are missing and need to know why. It is $500, it covers five assistants instead of one, it names who is being recommended instead of you, and it ends with the page that wins your worst question, written out section by section.
- Treat monthly watching as measurement, not as more work being done. The Answer Watch re-runs the board every week so you can see whether what you published moved anything. It is $399 a month, and it is worth nothing if you never publish.
- Understand that the tiers are nested, not different products. Every tier is the same machinery reaching further along the same row: more questions, more assistants, more of the work written for you. Nobody is being upsold a different thing.
- Do not buy anything if you cannot publish. All three tiers end with something you have to put on your own website. If nobody on your side can do that in the next month, the honest advice is to wait until somebody can.
Three prices are published on this site: $0, $500, and $399 a month. People reasonably want to know what separates them, and whether the cheap one is a demo designed to make the expensive one look necessary.
It is not. All three run the same machinery. What changes is how far along the same row of work each one reaches, and this post lays that row out plainly so you can stop at the point where it stops being worth it.
For a lot of readers, that point is the free one. We would rather say so here than take $500 from somebody who did not need to spend it.
What does a free check, a paid audit, and monthly watching each get you?
The free check tells you whether you have a problem. The audit tells you why and hands you the page that fixes the worst of it. The monthly watch tells you whether what you published actually moved anything.
Diagnosis, then prescription, then measurement. Each one is the same 25 buyer questions reaching further: one assistant, then five, then five every week.
Nothing in any of the three publishes anything for you. Every tier ends with a document you have to act on, which is the single most important thing to understand before spending anything.
The free check, and its real limits
It asks ChatGPT 25 real buyer questions from your niche and emails you a plain-English report: your score, who got named in your place, and the one fix to start with. It costs $0 and it runs as soon as you ask for it.
The report lands within the hour between 7am and 5pm Central, and by 10am the next morning if you ask outside those hours. It takes that long because it is a genuine run of genuine questions rather than a template with your business name dropped into it.
Its limits are worth stating plainly. One assistant, not five, so it cannot tell you that you do well in Perplexity and badly in ChatGPT. Twenty-five questions we chose for your niche, not questions you specified. And it ends with one fix rather than a plan.
For a lot of businesses that is genuinely enough, and the cases where it is are set out in when a free AI visibility check is enough.
The tiers are nested, not separate products. Each one reaches further along the same row, which is why the cheapest one is a real answer and not a teaser.
The $500 audit, and what it ends with
Same 25 questions, asked across five assistants instead of one. That is 125 checks, and it is in your inbox by this time tomorrow as a single link rather than an email full of attachments.
The report opens with the headline number, then the board: per-assistant counts, and the rivals named instead of you on each question. A business only gets named in that board when two assistants agree across two passes, which keeps a single odd answer from becoming a finding.
Then the part most people actually buy it for. It picks your worst-performing question and specifies the page that would win it: the URL, the heading, every section in order, the FAQ questions worded as buyers ask them, and which rival to concede rather than fight. After that, a thirty-day plan built from that run's own evidence, and a method section saying what was measured and what was suppressed.
Two things are worth knowing before you buy. Every number in the report opens the answer it came from, so nothing is shown on trust. And if the run shows you out-placing every competitor, we tell you and refund the $500 before you ask. The fuller case for and against is in is a paid AI visibility audit worth it.
| Free check | The audit | The Answer Watch | |
|---|---|---|---|
| Price | $0 | $500, one time | $399 a month, or $300 added with the audit |
| Questions asked | 25, in your niche | The same 25 | The same 25, every week |
| Assistants covered | ChatGPT only | Five, which is 125 checks | Five, re-run weekly |
| Rivals named | Who got named instead of you | Per question, per assistant | Per week, with what moved |
| A page written for you | No, one fix named | Yes, specified section by section | Not included, the audit does that |
| When it arrives | Within the hour, 7am to 5pm Central | By this time tomorrow | A digest every Monday |
| Best for | Anyone who has never checked | Knowing you are missing and needing the fix | Businesses actively publishing changes |
Monthly watching, and when it is a waste
The Answer Watch keeps the audit's board live: the same questions re-run every week, a digest every Monday, and a person telling you the one move that matters rather than a wall of readings. It is $399 a month.
The $500 audit already includes thirty days of that, so the subscription starts on day 31 rather than day one. Add it while you buy the audit and it is $300 a month instead, for as long as you keep it, because continuing a current board costs less than restarting a stale one. That price is offered once, at checkout, and it is not a discount off $399.
Here is when it is a waste. If you are not going to publish anything, weekly measurement will faithfully report that nothing changed, which you could have guessed for free. Answers also move on their own, so a single week's wobble means very little, which is covered in what ninety days of AI visibility work looks like.
It earns its price for one kind of business: the one that publishes something every few weeks and wants to know which of those things worked. That is a real and useful question, and it is very hard to answer by hand.
Which one you should actually buy
Never checked before: the free one. It is $0 and there is no argument for starting anywhere else. It exists so that a business already being named finds that out for free, rather than paying $500 to discover the project was over before it started.
Checked, came back badly, and you can publish: the audit. You already know you have a problem, and what you are buying is the diagnosis across five assistants plus the page that fixes the worst of it.
Checked, came back badly, and you cannot publish anything for the next few months: wait. This is the honest one. Every tier ends with a document somebody has to act on, and buying a plan you cannot execute is the most common way this money gets wasted.
Already audited and now shipping changes: add the watch. Publishing without measurement is how businesses spend a year on work that did not move the thing they cared about.
A note on the thing that is not on the price list. There is a done-with-you engagement where more of the work happens on our side, and it is quoted on request rather than published, because what it involves depends entirely on your site and what access exists. It carries no number here on purpose. Everything with a price attached ends with you publishing, and the research on why the publishing step cannot honestly be promised away is worth reading before anyone sells you otherwise.
Two outside sources are worth your time rather than ours. Google's documentation on AI features in Search describes how generated answers are assembled from indexed pages, which is the mechanism all three tiers measure. And the Princeton study on generative engine optimization is the closest thing to peer-reviewed evidence about what actually moves content into those answers.
If you have not run the free one, start there. It asks ChatGPT 25 real buyer questions from your niche at $0 and emails a plain-English readout. It runs as soon as you ask for it, and the report lands within the hour between 7am and 5pm Central, or by 10am the next morning outside those hours.
Questions we hear the most
What is the difference between a free AI visibility check and a paid audit?
The free check asks 25 buyer questions in ChatGPT and tells you your score, who got named instead, and the first fix. The $500 audit asks the same 25 questions across five assistants, which is 125 checks, and ends with the page that wins your worst question.
What does the AnswerHalo free check include?
It asks ChatGPT 25 real buyer questions from your niche and emails you a plain-English report: your score, who got named in your place, and the one fix to start with. It costs $0 and it runs as soon as you ask for it.
How fast do I get the free check back?
Within the hour if you ask between 7am and 5pm Central, and by 10am the next morning if you ask outside those hours. It is a real run of real questions, not a form response, which is why it takes any time at all.
What do I actually receive for $500?
One link to a report with a recorded walkthrough embedded in it: the board of 125 checks, the rivals named on each question, the page brief for your worst question, and a thirty-day plan. It is in your inbox by this time tomorrow.
Is the $399 a month subscription worth it?
Only if you are going to publish. It re-runs your board every week and tells you the one move that matters, so it measures whether your changes worked. If nothing on your site is changing, it will measure nothing changing.
Can I get the monthly watching cheaper?
Yes, at $300 a month if you add it while you buy the audit, because your baseline is already current and a continuation costs us less than a restart. That is the only route to that price, and it is offered once, at checkout.
What if the audit shows I am already winning?
We tell you and refund the $500 before you ask. If your mention count beats every competitor in the run, there is nothing for us to sell you, and finding that out first is our job rather than yours.
Do you offer a done-for-you option where you publish everything?
There is a done-with-you engagement, but it is quoted on request and carries no published price, because the work depends entirely on your site and your access. Everything with a price on it ends with you publishing.
Your buyers are already asking. Find out what AI tells them.
The free check asks ChatGPT 25 real buyer questions about your niche and sends you the report within the hour, at $0. If it shows you are already getting named everywhere, we will say so in plain words.
Get my free check →